Future design direction of Bentley?
Favorite of rap stars and glitterati – Bentley has always been the center of opulence.
They recently had young designers from London’s Royal College of Art (RCA) create a series of ‘Bentleys of the Future’ designs in a unique partnership.
Eighteen vehicle-design course Masters students have spent the last few months studying the work of Bentley’s designers, including Head of Exterior Design Raul Pires, in an effort to develop a range of striking and futuristic car designs.
Four of the RCA students have been shortlisted to refine their designs with Pires and his colleagues, with a winner and runner-up both being invited to join the Crewe-based company for a six month secondment in the Bentley design studio.
The four finalists are Bora Kim, David Seesing, Marten Wallgren and Mikka Heikkinen. Here are the still images of the four students’ designs.
What do you think of the designs? Think the cues will start showing up in the future models?




